Shampoo
Shampoo
More than just colour - an effortless way to refresh your look and care for your hair.
Enriched with ginseng, black sesame, and fo-ti, this formula gently colors, cleanses and nourishes in one simple step.
Unlike harsh chemical dyes, Nova uses plant-based pigments for a soft, natural tone that blends perfectly with your colour.
It covers greys evenly, leaving your hair smooth, hydrated, and full of shine.
Get salon-quality results at home - without the mess, mixing, or damage.
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Used the Black Dye Shampoo twice and my grey hairs were covered, my hair looks younger and fuller already.
Key Benefits
Key Benefits
- Healthy colour with natural extracts – nourishes while colouring, keeping your hair soft and hydrated.
- Full grey coverage in minutes – quick and easy colour refresh, even for touch-ups or beard use.
- Effortless application – no mixing, no tools, just apply like a regular shampoo.
- Long-lasting, natural finish – blends seamlessly with your natural hair tone for a subtle, youthful look.
Key Ingredients
Key Ingredients
Ginseng Extract
Known for its revitalising properties, Ginseng helps strengthen hair from the roots and improve scalp circulation. It supports healthier growth and adds natural shine, leaving hair more resilient with every wash.
Black Sesame Extract
Rich in vitamins and antioxidants, Black Sesame helps restore natural pigment and protects hair from premature greying. It deeply nourishes each strand, promoting softness and a vibrant, healthy look.
Fo-Ti Extract
A traditional herbal ingredient used for centuries to support hair vitality. Fo-Ti helps maintain natural colour, strengthen follicles, and reduce signs of thinning — for hair that feels youthful and full.
Ganoderma Lucidum (Reishi) Extract
Packed with antioxidants and amino acids, this powerful mushroom extract supports scalp health and protects hair from environmental stress. It helps calm irritation and promotes balanced, strong hair growth.
Saponin Extract
Derived from natural plant sources, Saponin gently cleanses the scalp while enhancing the absorption of nourishing ingredients. It removes buildup without stripping natural oils, keeping hair fresh, hydrated, and balanced.
How To Use
How To Use
Preparation:
Perform a patch test before use by applying a small amount behind your ear. Discontinue if redness or itching occurs.
Application:
Shake well before use. Gently massage the shampoo into dry or wet hair.
Use the provided gloves and ear covers to avoid stains.
Processing Time:
Leave on for at least 5 minutes before rinsing thoroughly.
Results vary depending on your hair — you can adjust the time to reach your desired shade.
If the colour isn’t deep enough, repeat the routine.
Recommended development times for full coverage:
- Black: 15 minutes
- Light & Dark Brown: 25 minutes
- Red & Purple: 30 minutes
Rinse & Dry: Rinse thoroughly and dry your hair.
30-day Money Back & Support Guarantee
30-day Money Back & Support Guarantee
At Nova Hair, we believe in real results and your confidence comes first.
That’s why we offer a 30-day Money Back Guarantee, supported by our Personal Support Promise to help you get the best outcome before you decide.
Read the full guarantee here Guarantee Terms & Conditions
Shipping & Delivery
Shipping & Delivery
We ship fast—most North American orders arrive in 3–5 business days. International delivery typically takes 6–8 business days, depending on location.
Real People. Real Results.
Before
After
Alex T.
“I started using both the shampoo and fibers, and honestly, it looks like my hair’s back. No harsh smell, no mess, just fuller, natural-looking colour.”
Dye Shampoo Black & Hair Fibers Black
Before
After
Sophie L.
“I love how easy this shampoo is to use. My greys disappear in minutes, and my hair feels soft and shiny instead of dry like with salon dyes.”
Dye Shampoo - Dark Brown
Before
After
Daniel K.
“The oil helped calm my scalp, and the fibers give instant volume. It’s honestly boosted my confidence more than I expected.”
Hair Fibers Black + Hair Growth Oil
Before
After
Mark T.
“The combo works perfectly. The shampoo gives me natural colour, and the fibers fill in the thinning spots. Looks clean and real.”
Hair Fibers Black + Dye Shampoo Black
Before
After
Emma R.
“The colour looks so natural, and it blends perfectly with my roots. I can finally cover my greys at home. It saves so much time and money!”
Dye Shampoo - Medium Brown
Before
After
Jonas V.
“I was skeptical at first, but this actually works. My hair looks thicker, and I don’t wear a cap anymore. Feels good to look in the mirror again.”
Hair Fibers Black + Dye Shampoo Black
Results After Using Nova Hair
Based on feedback from Nova Hair users after consistent use.
The same confidence, without the salon bill.
Most people spend up to 76% more per quarter on salon or clinic treatments compared to using Nova Hair at home.
Think about it: someone visiting the salon every few weeks for colour touch-ups and anti-hair-loss treatments easily spends €300–€400 per quarter, not including the extra “miracle” shampoos and serums they’re told to buy. With Nova Hair, you can get the same visible results: healthier, fuller, more confident hair. For less than a quarter of that cost, all from the comfort of your own home.
Our complete at-home routine costs a fraction of what you’d spend at salons, without compromising on results. Skip the overpriced appointments and endless add-ons. Nova gives you everything you need for real results, naturally and affordably.
Nova Hair is designed for real routines and real people: those who want to feel good about their hair again, without spending a fortune to get there.
Creating the Nova Formula
It started with a problem
We saw how many people struggled with hair loss, greying, and scalp issues - and how most solutions were either full of harsh chemicals or far too expensive. Nova Hair began with one simple goal: to make real, effective hair care accessible for everyone.
Searching for real results
We tested countless natural extracts and active botanicals, studying which combinations could deliver visible improvement. Every ingredient had to prove itself through performance, not marketing.
Perfecting the formula
After months of testing, reformulating, and fine-tuning, we found the perfect balance between science and nature: natural actives that deliver visible colour, volume, and strength - designed to care for your hair, not compromise it.
Proven by real people
Before any launch, our products were tested by real users - people who wanted healthier, more confident hair without the salon price tag. Their feedback shaped every final detail of what Nova Hair is today.
Powerful Active Ingredients
Revitalizes
Strengthens
Grows
Colors
Protects
Nourishes
Supports
Strengthens
Reduces
Strengthens
Balances
Calms
Cleanses
Nourishes
Balances
Your Hair Transformation Guarantee
No results? Please let us know.
Track your transformation journey.
How to Use Your Nova Hair Routine
1. Start with the Nova Hair Instant Dye Shampoo. Apply evenly to dry or damp hair and gently massage into the scalp. Leave on for 5-25 minutes, depending on your desired colour intensity, then rinse thoroughly.
2. Once your hair is completely dry, apply the Nova Hair Fibers to thinning or fine areas. Hold the bottle 10-15 cm above your head and spray gently for even coverage. Pat lightly to blend, then finish with the Nova Fiber Holding Spray for all-day, natural-looking volume.
3. Use the Nova Hair Growth Oil 3-4 times per week - preferably in the evening or on days you don’t use the fibers. Massage a few drops directly into your scalp for 2-3 minutes to boost circulation and stimulate growth. Leave it on overnight or for at least one hour before washing.
We recommend using the derma roller 2-3 times per week and use the serum daily.
FAQ & Help
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